City of Scotts Valley Economic Impact Survey
Dear Business Leaders,We need to hear from you! We ask that you please take part in this survey, which will be critical in relaying information to our County Health Director - and help provide business driven guidance on the best reopening practices and ideas in your industry.Our objectives are: 1) to identify needs from businesses in our community across industry sectors; 2) better assess appropriate business resources; and 3) gather recommendations from you about how our county can best respond to our local business needs.Your feedback is critical and will help us focus our resources and response where it is most needed. The survey should take fewer than 5-7 minutes to complete. Please click here to take the survey. Responses will be reported in aggregate. Working together as a community, we can help foster workable guidelines that take into consideration the needs of business.Sincerely,Mayor Randy Johnson and Vice Mayor Derek TimmThe City of Scotts Valley Local Business Recovery Committee
Update On SLVWD: Discussing the LIRA Program
I chatted with Jim Mosher, from the Friends of the San Lorenzo Valley Water District, to catch up on the latest SLVWD meeting. This past April, when the Press Banner checked in, the SLVWD was debating whether to move forward with a five percent rate increase, approved before the COVID-19 Emergency. The Friends had proposed keeping the rate increase, to maintain the infrastructure of the water district, but also promoted a new program, for low income rate payers. On May 7th, the SLVWD gathered again (remotely) to further discuss these proposals.
Sew, You Want to Help?
When the shelter in place order was issued, many community members had to largely curtail their ambitions for the coming months. However, two highly ambitious Scotts Valley locals saw this grand intermission as the time to get busy contributing to our community. Julie Ebert and Lori Rubin, have rolled up their shirt sleeves and setup battle stations with card tables, countertops, and carports to sew masks for at risk populations in our community. So far, they’ve churned out over 1,000 masks and their plans don’t stop there. They’ve donated masks to (hang in there, it’s a long list) Visiting Angels, Brookdale Scotts Valley, Driftwood Health Care, Lincoln Glen Manor, Hospice of Santa Cruz County, La Posada Santa Cruz, San Lorenzo Park Apartments, Santa Cruz Support Living, Life Span Cares, Westwind Memory Care, Santa Cruz Post Acute, Elizabeth Oaks Apartments, and El Dorado Center.
SAVE Lives Santa Cruz County Launches Website
The County of Santa Cruz Public Health Division is pleased to announce a new website for SAVE Lives Santa Cruz County, which provides a community framework for safely moving forward during the COVID-19 pandemic.
Taking Steps to Economic Recovery
Last Friday, we hosted a Zoom webinar for local businesses to share experiences, lessons learned, and plans for the future as businesses transition to each stage of reopening. The City’s goal was a business-led discussion on what safety measures can and should be taken...
Advisory on Local Business and Other Activites
The County of Santa Cruz would like to thank local businesses for complying
Boys and Girls Clubs’ Essential Worker Childcare
If the idiom, “Absence makes the heart grow fonder,” is correct, our hearts are experiencing extraordinary heights of fondness. Especially towards teachers and childcare workers, since schools and daycares were closed to prevent the spread of COVID-19. While it appears that our community will continue to grow that appreciation in the months to come, the Boys and Girls Club has recently begun to alleviate the overwhelming need for childcare in Santa Cruz County. Across the county, clubhouses have begun to accept the children of essential workers for a full day program (8 a.m.-6 p.m.) from Monday through Friday.
Cabrillo CARES
This April, Cabrillo announced its gain of four million dollars from the federal Coronavirus Aid, Relief, and Economic Security Act (the CARES Act). I recently spoke with President Matt Wetstein to discuss the expenditure of this fund.
Feeding Our Food Banks- Central California Alliance for Health
For over 22 years, the Central California Alliance for Health (CCAH) has served our community, the entirety of Santa Cruz County, Monterey, and Merced as a nonprofit health care plan over 330,000 members. While 1 out of every 4 locals have visited their business, they’re hoping to support more than just their members during this time of crisis. Last week, the CCAH board pledged 1 million dollars from their Medi-Cal Capacity Grant Program (MCGP) as a COVID-19 relief fund, for community members in dire need. Kathleen McCarthy, the CCAH Strategic Development Director that oversees the MCGP, described how these funds would directly impact our county. As soon as COVID-19 began to develop in the U.S., the CCAH started “reaching out to funders, current grantees, and community partners to ask about current community needs.” After many board discussions, the first allotment was decided. While the 1 million-dollars will be disbursed throughout the three counties for multiple causes overtime, the CCAH decided 600,000 of those 1 million-dollars should go to food banks immediately. Santa Cruz County has already received 157,000 dollars of the allotment as a donation to the Second Harvest Food Bank. McCarthy proudly asserts, “That’s equivalent to 628,000 meals.” The CCAH decided to donate as quickly as they could to the food bank because, “Food is most urgent, pressing need in our community right now… The food banks in all three counties we provide for have experienced anywhere from a 100% to 400% increase in calls and in person demand as of recently. So many need food in the current state of our economy, and many more are confused about getting food safely, so they contact the food bank.” Food insecurity has concerned the CCAH for quite some time. According to a CCAH 2016 member survey, “close to 50% of our members were living in food insecure households, meaning they worried about affording food or were unable to purchase food.” McCarthy greatly sympathized, “It’s already hard enough right now, without deciding between rent, food, and medication.” The CCAH already has plans for the “remaining funds to be awarded over the coming weeks, but for now food is the most urgent, pressing concern… Other needs will present themselves as time goes on, but food banks have an immediate, tangible impact right now.” While 60% of the MCGP will go directly to food banks, the CCAH is providing for other community needs as well. This past Friday, 20,000 dollars of the grant were approved for the Teen Kitchen Project, a Soquel nonprofit where teenagers provide community members with life-threatening illness healthy, home-cooked meals. The CCAH is also “deploying resources to other community organizations, to fund basic health needs, like providing diapers, baby wipes and formula, and delivery of groceries to higher-risk residents. McCarthy also emphasized the needs of “local organizations that serve the unhoused with water, soap, and masks, protective equipment for non-healthcare essential workers and front-line nonprofit organizations. The remarkable motivation behind the grant stems from their mission, “to provide successful health care guided by local innovation,” according to McCarthy. “The CCAH is all about community and while all populations are being affected right now, our most vulnerable members of the community are disproportionately affected. We needed to do something to help out.” The grant program started donating to local organizations in 2015, in accordance with their mission statement, “to expand access and quality of healthcare in our community.” McCarthy looks forward to continuing that tradition, by “remaining flexible and aware of community needs,” and Santa Cruz County is grateful for it.
Health Office to Amend Shelter in Place Order
Santa Cruz County Health Officer Dr. Gail Newel will issue an updated Shelter-in-Place Order allowing local businesses to conduct limited reopenings as Gov. Gavin Newsom launches Stage 2 of his Reopening Roadmap.
Beginning Friday, May 8, 2020, local retail businesses may begin providing curbside pick-up...
News Briefs | Published Sept. 12, 2025
Fun run, emergency preparedness fair set for Saturday
On Saturday, Sept. 13, the City of Santa Cruz will be hosting Race the Wave, a 3K...