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Scotts Valley
April 9, 2026

Community rallies to save beloved Felton Mercantile

Hundreds more people signed their names this week to a petition to save a woman-owned storefront in downtown Felton that showcases the wares of...

Strictly Business | Unplug to Power Up: How Vacations Can Boost Business Success

In today’s fast-paced business world, it’s easy to get caught up in the daily pressure of life, with endless to-do lists, social media notifications...

Santa Cruz Bread Boy, Humble Sea collab takes valley by storm

The hottest new haunt in the San Lorenzo Valley at the moment is not exactly new. The way the deer gazes out over the...

Boulder Creek Business Association to host inaugural Community Planning Event

When it comes to piecing together events to enrich the community of Boulder Creek, few folks do it better than Karen Edwards. As the...

Strictly Business | AI in Small Town America: Part III

In this final series, I speak with Jason Borgen, the Chief Technology Innovation Officer at the Santa Cruz Office of Education (SCCOE), and with...

Shirli McLaughlin’s final chapter: Friends remember community-building Ben Lomond shopkeeper

When I first stepped foot inside the Third Hand Store in Ben Lomond, a Canadian tasked with covering the quirky and community-oriented Scotts Valley...

Strictly Business | AI in Small Town America: Part II

In today’s news and on social media, you've probably heard the phrase, “The Genie is out of the Bottle,” referring to Artificial Intelligence (AI)...

Strictly Business | AI in Small-Town America: A 3-Part Series

In today’s fast-paced world, the term AI is buzzing everywhere. Curiosity about AI and its various tools has led me to explore how AI,...

First Saison Cellar & Wine Bar to open in Scotts Valley this month

First-of-its-kind Saison Cellar & Wine Bar will launch to the public with a grand opening on Thursday, Oct. 26. Local winemaker and Saison Hospitality Co-Founder...

Florist to offer delivery service for San Lorenzo Valley customers

When Bakersfield resident Maria Rios started laying the groundwork for a Santa Cruz County expansion of her flower company, she booked a room at...

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Cal Fire firefighter looks at pile burn area

Despite high temps and pile-burning setbacks, fire officials aren’t worrying just yet

Scott Weese, a division chief with Cal Fire CZU, spends plenty of time pouring over forest-fuel-environment maps and briefing safety crews on weather conditions. The...