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Scotts Valley
October 22, 2026

Cruise Coffee Company, The Hot Pink Box Dessert Co. team up for new bakery

Cruise Coffee Company the hot pink box co. new bakery
Erin Buchla, owner of Cruise Coffee Company, and Branddi Palmer, owner of The Hot Pink Box Dessert Co., plan to open a new bakery in the Cavallaro Transit Center at 246 Kings Village Road some time in May. The new shop, dubbed Cruise Coffee Company...

Woman dies in head-on crash in Felton

sirens
A Felton woman died early Saturday morning in a head-on crash on Highway 9 north of Felton.  California Highway Patrol said the 80-year-old woman was driving a red 1967 Volkswagen Beetle northbound on Highway 9 at an undetermined speed around 8:20am on Sept. 20.  Meanwhile, a...

Pellerin honors local leaders at 2026 Women of the Year celebration

Award recipients
While locals and flatlanders alike flocked to the Santa Cruz coastline on March 20 to escape the heat wave that gripped the state, a representation of local dignitaries met up with 13 women who were honored by the office of District 28’s Assemblymember Gail...

North County water districts explore consolidation

Scotts Valley Water
SANTA CRUZ MOUNTAINS—Today the San Lorenzo Valley Water District (SLVWD) and Scotts Valley Water District (SVWD) announced their respective boards of directors will consider possibly consolidating the agencies’ operations in the future. Boards from both water districts will learn more about the consolidation process when...

Brookdale Lodge Deemed Historical Location

Santa Cruz County is replete with points of interest and historical locations. From the Mystery Spot to Wilder Ranch to Felton Covered Bridge, the area is rich in cultural experiences that blend the past with the present, like the Brookdale Lodge. Built in 1890, with...

First Saison Cellar & Wine Bar to open in Scotts Valley this month

First-of-its-kind Saison Cellar & Wine Bar will launch to the public with a grand opening on Thursday, Oct. 26. Local winemaker and Saison Hospitality Co-Founder and Beverage Director Mark Bright invites the Santa Cruz County community to celebrate his new Scotts Valley wine bar and...

Scotts Valley police launch ‘Operation Safe Passage’ to ensure student safety as school year begins

scotts valley police
Scotts Valley Police Department is gearing up for "Operation Safe Passage," a safety initiative aimed at enhancing the well-being of students during their daily commutes to and from school. Running from Aug. 8-16, the operation seeks to ensure a safe environment for the start of...

Covid-19 outbreak linked to show at Felton Music Hall

coronavirus felton music hall
At least four concertgoers have tested positive for the novel coronavirus after attending a Grateful Dead-themed performance in Felton, although none had to be hospitalized, Santa Cruz County health officials said Tuesday. “That meets the definition of an outbreak,” said Santa Cruz County spokesperson Jason...

Paving work on Highway 9 to begin Monday between Mountain and Larkspur streets in Brookdale

Roadwork
Caltrans will begin a four-day paving project on Highway 9, from Mountain to Larkspur streets in Brookdale, on Monday, June 16, continuing through Thursday, June 19. Work will be conducted daily from 8:30am-5pm, weather permitting. This project will repair and resurface the asphalt pavement in four designated areas to enhance roadway conditions. To...

SVUSD Supe Unveils Fresh Approach for Year Ahead

Scotts Valley Unified School District
Here in the Scotts Valley Unified School District nerve center, the no-nonsense rural appeal of the surrounding Santa Cruz Mountain environment is evident, as is the laid-back ambiance of Santa Cruz County. A block in Superintendent Tanya Krause’s office reads “it is/WHAT IT IS.” Beside...

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Scotts Valley police urge parents to discuss teen driver safety

As National Teen Driver Safety Week runs Oct. 18-24, the Scotts Valley Police Department is urging parents and guardians to talk with teens about...