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Scotts Valley
October 15, 2025

Survey predicts Santa Cruz County tourism will return

SANTA CRUZ COUNTY—The county’s tourist hotspots—along with its restaurants and hotels—can expect a slight uptick in business this summer from Californians seeking to hit...

City distributing nearly $350K to businesses, childcare

When asked about how dire the situation is for local businesses despite the recent relaxing of Covid-19 restrictions imposed by the state, Scotts Valley...

Plans for Scotts Valley Target head to Planning Commission

Last October, when Mayor Derek Timm learned the community had been selected by Target Corp. as the site of one of its next locations,...

Felton’s abuzz about incoming brewery

There are dream jobs, and then there are DREAM JOBS. Racing Formula 1 cars? Check. Playing for the NBA? Check. Stylist to the stars?...

Felton Music Hall and Roaring Camp team up for summer concert series

With many Santa Cruz County venues trying to crack the code for live music’s Covid-era return, Felton Music Hall has announced it will be...

Cruise Coffee Company, The Hot Pink Box Dessert Co. team up for new bakery

Erin Buchla, owner of Cruise Coffee Company, and Branddi Palmer, owner of The Hot Pink Box Dessert Co., plan to open a new bakery...

Scotts Valley Kiwanis help local cafe

The Scotts Valley Kiwanis Club on Feb. 12 presented Norma Garcia, the owner of Auntie Mame’s, with a $950 check to replace outdoor canopies...

Casa Nostra comes to Scotts Valley

Mario Ibarra and Raffaele Cristallo, co-owners of the beloved Ben Lomond restaurant, Casa Nostra, opened a new location in Scotts Valley this week. After nine...

An entrepreneur with a giving spirit

What do you get when you combine a community builder, entrepreneur and innovative problem solver? Greg Wimp. In 2020, Greg, owner of four local Togo’s...

Scotts Valley Economic Task Force gears up for next event

On Feb. 13, the Scotts Valley Economic Recovery Task Force will host its next event, #ScottsValleyLove from 10am to 6pm. Much like the organization’s holiday...

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Scotts Valley police promote pedestrian safety this month

October is National Pedestrian Safety Month, and Scotts Valley Police Department is urging drivers to exercise extra caution to protect pedestrians. According to the National...