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August 12, 2022

Felton’s abuzz about incoming brewery

humble sea felton cremer house
There are dream jobs, and then there are DREAM JOBS. Racing Formula 1 cars? Check. Playing for the NBA? Check. Stylist to the stars? Check. Head of marketing for Humble Sea Brewery? Check, if you’re Lee DeGraw.  Although she’s been driving the brand’s marketing for...

City Gives $250K In Pandemic Aid To Local Small Businesses

city council scotts valley
Scotts Valley Administrative Services Director Casey Estorga described the awarding of a quarter-million-dollars in pandemic aid to several local businesses as “the ending point of a very long journey.” In introducing the item during the April 20 Scotts Valley City Council meeting, he took a...

Felton Music Hall Continues Pandemic Rebound

Felton Music Hall
Thomas Cussins, president of Ineffable Music, wants to thank the community of San Lorenzo Valley for keeping Felton Music Hall’s doors open. As other entertainment venues have struggled—and faltered—during the crush of the pandemic, Felton Music Hall has stood strong.  Cussins, who is the managing...

Covid-19 restrictions loosen as Santa Cruz County sees fewer cases

Watsonville coronavirus
SANTA CRUZ COUNTY—California health officials on Tuesday moved Santa Cruz County into the less restrictive “Moderate” or Orange tier, meaning that several businesses can reopen and welcome in more customers. The move means that the county is seeing 1-3.9 new cases per 100,00 in population....

Utility Regulator Turns Up Heat On PG&E After Recent Outages

PG&E
A California energy regulator has become so vexed with troubled power provider PG&E following months of planned and unplanned outages it’s started to crackdown. In a Nov. 1 letter to Santa Cruz County Board of Supervisors Chair Bruce McPherson, California Public Utilities Commission (CPUC) President...

Think Local First

Last year challenged us, not just globally and nationally, but, especially, locally. We know what happened here with the businesses shutting down and stay-at-home demands. Compounded by our local fires, we witnessed firsthand how small local towns band together and support their own. I...

Humble Sea Tavern Opens in Felton

humble sea tavern
If there was any question as to whether residents of the San Lorenzo Valley were ready to relax a bit after two years of a deadly pandemic, one need only look to the crowd outside of Felton’s newest eatery, Humble Sea Tavern. Since opening its...

A guide to takeout dining in San Lorenzo Valley

The following is a comprehensive list of restaurants open for takeout during the shelter-in-place order. Are we missing your business? Please contact [email protected] to have your establishment added to the list. Restaurants Bella’s Cafe: 13132 CA-9, Boulder Creek. Phone: 217-5070. Menu: bit.ly/2XbvcjS.Boulder Creek Country Club Bar...

Casa Nostra comes to Scotts Valley

HOME AWAY FROM HOME Ibarra (left) and Cristallo (right) proudly welcome customers to their new location on Mount Hermon Road.
Mario Ibarra and Raffaele Cristallo, co-owners of the beloved Ben Lomond restaurant, Casa Nostra, opened a new location in Scotts Valley this week. After nine delicious years off Highway 9 and months of hard work converting their new location, their dishes will be available for...

Disposable cups fees won’t start until 2022

Santa Cruz County
The Santa Cruz County Board of Supervisors on May 11 voted unanimously to delay a 25-cent fee for disposable cups at businesses in the unincorporated parts of the county until January 2022. County officials crafted the ordinance to reduce the amount of disposable cups that...

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Ukrainian Festival Supports Refugees Through Cultural Education

On Tuesday, Morgan Hill-based woodworking business California Craft House had to pull out of Sunday’s fundraiser for Ukrainian refugees set to be held in...