Business

As the calendar careens toward the holidays in the San Lorenzo Valley, those looking to rid themselves of impending cabin fever have plenty of options for family fun, entertainment and a little exercise to boot. From Boulder Creek to Felton, the holiday spirit is...

In this final series, I speak with Jason Borgen, the Chief Technology Innovation Officer at the Santa Cruz Office of Education (SCCOE), and with two local businesses, BraLisa and The Gather Community.  In this concluding segment of our three-part series on AI in Small Town...

Local restaurateur and entrepreneur Mario Ibarra has announced the grand opening of two businesses in Brookdale—Brookdale Cafe & Grill and The Lounge at Brookdale Lodge. The community is invited to join the Summer Festival celebration on Sunday, July 27, from 12-8pm at 11570 Highway 9...

Scotts Valley is a glimpse of Americana right here in Santa Cruz County. From hotels and restaurants to Fourth of July parades and banners of high school graduates adorning Scotts Valley Drive, the city seems to bend and flex with the times. Visitors can...

The fallen branches have been neatly arranged along a rock border next to the La Placa Family Bakery parking lot as the sun streams down through the redwoods to the red translucent awning, but here along Highway 9 in Ben Lomond, the storms are...

Vacations are meant to be filled with adventure, curiosity and pure enjoyment. We all have ideas of how to spend our holiday time, but there’s something special about strolling along the main streets of downtown areas anywhere in the world. It’s a chance to...

With many Santa Cruz County venues trying to crack the code for live music’s Covid-era return, Felton Music Hall has announced it will be trying something radical this summer: pods.  “Sometimes when you’re forced to make changes, great things come about,” said Cory Atkinson, who...

When Sydney Gorham was five years old, she started her first business, “Sydney’s Outdoor Chore Service.” The tiny entrepreneur waddled throughout her San Jose neighborhood with a bucket of cleaning supplies and a stack of handmade business cards in hand; Gorham went door-to-door and...

As a beacon of innovation and enlightenment, TEDx Santa Cruz shines brightly on our community’s horizon, inviting us to explore the depths of human creativity and ingenuity countywide. This year’s theme, “Rising Together,” features 22 talented and insightful individuals sharing their perspectives. TEDx Santa Cruz Firstly,...

When I think about precious stones, rubies, diamonds and sapphires come to mind. They are known as the “Red, White and Blue” stones in the industry. Recently, I visited William Greene Fine Jewelry Design out of curiosity. Little did I know about their rich...