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Scotts Valley gets first look at environmental impact of Town Center project

October 24, 2025

Santa Cruz Restaurant Week returns for 17th year

Strictly Business | The Ripple Effect of Women’s Leadership Summits

Strictly Business | Spanky’s Café: Embracing Community in the Valley

Brookdale celebrates grand opening of new businesses this Sunday

Nominations open for Best Of Scotts Valley 2025

July 23, 2025

Here’s a ballot everyone can agree about—Best Of Scotts Valley 2025. This year we are moving to two phases of voting. Starting July 16, we’ll...

Ember Flash named semifinalist in XPRIZE Wildfire competition

July 18, 2025

Ember Flash Aerospace, a Santa Cruz County company with deep ties in the San Lorenzo Valley, has been named a semifinalist in the XPRIZE...

Strictly Business | Human Magic Networking: Why Real Connection Still Wins

June 27, 2025

I wasn't going to be left behind. When social media platforms became popular and essential in the early 2000s, I hesitated. I had attended...

Strictly Business | Firespark: A Path to Regenerative Health

May 30, 2025

In the movie “Avatar,” a powerful phrase echoes—“I see you.” It’s more than a greeting; it’s a recognition of the soul. And as the...

Chamber gala honors Scotts Valley’s 2024 leaders

May 19, 2025

The Scotts Valley Chamber of Commerce last week took its supporters and benefactors on a Passport Around the World ride at its annual Community...

Strictly Business | Cook Your Way Around the World

April 25, 2025

By exploring global flavors, Barbara J’s Organics Spice Shop brings the art of cooking to life—one delicious blend at a time. Barbara Johansen, owner and...

New leaders bring fresh energy to Boulder Creek Business Association

April 11, 2025

The season of spring is a time of renewal. From blooming bulbs to animals awaking from hibernation, the onset of warmer weather and longer...

Guild Kitchen: Act III owner’s San Lorenzo Valley roots run deep

March 29, 2025

For the past few years, more often than not, you could find Alan Strong perched on a folding chair on break from his janitorial...

Strictly Business | Not Your Average Salon

March 29, 2025

Stepping into Montgomery’s Barbershop is like stepping into a time capsule. The scent of shaving cream lingers in the air, the hum of clippers...

Santa Cruz County Animal Shelter Benefit Shop closing its doors

February 28, 2025

The Santa Cruz County Animal Shelter Benefit Shop, a funky little re-sale store at the corner of Felt Street and 17th Avenue in Santa...

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Scotts Valley gets first look at environmental impact of Town Center project

Santa Cruz Restaurant Week returns for 17th year

Strictly Business | The Ripple Effect of Women’s Leadership Summits

Strictly Business | Spanky’s Café: Embracing Community in the Valley

Brookdale celebrates grand opening of new businesses this Sunday

SOCIAL MEDIA

Santa Cruz Wharf incident: 1 person dead, dog sent for emergency...

News Briefs | Published Oct. 24, 2025

Santa Cruz County Recorder’s Office launches ‘Fraud Notify’

Santa Cruz County’s 2024 Crop Report shows jump in local crop...

News Briefs | Published Oct. 17, 2025