56.6 F
Scotts Valley
September 14, 2025

Finance | Diversify Stock Rabbits with Bond Turtles

If stocks perform like hopping rabbits, who needs sluggish bonds in the Santa Cruz Mountains? The answer lies not in market timing but numerous CFP queries, which confirm clients are not always comfortable with an all-stock portfolio that could lose 30% of its value...

Plain Talk About Food: All About Eggs

eggs
“I try to take care and be gentle to them… Once broken, they become impossible to repair.” —Anne Sexton Last week I received an email from a gentleman reader named Scott. Scott had read my cheesecake article, and Scott, a retired chef, was worried about...

Guest Viewpoint | A Water Agency’s Perspective on Fighting Wildfires

Cal Fire is observing Wildfire Preparedness Week from May 4-10, 2025. This week is an opportunity to build awareness around the measures that individuals, communities and local agencies can take to prepare for wildfire. As a water agency, our staff here at Scotts Valley Water...

Finance | Tax Dimensions of Retirement Savings

If you want to save on taxes, do what the government wants you to do. Indeed, save for retirement so you don’t burden your family or neighbors as you limit your livelihood in old age, and encourage employees to save. Once standard, today government employees...

A Thanksgiving poem

Once upon a time when our area was underwater there were no parks or trails or trees or gardens. I'm thankful that our mountains rose from an ancient ocean so we could enjoy this beautiful place we call home.  I'm thankful for the Bigleaf maples that shower me with...

Thinking Strategically About Our Future

Donna Lind
This spring, Scotts Valley City Council held public workshops to discuss the City’s long-standing strategic goals. City Manager Mali LaGoe led the Council through a series of questions and discussion topics to update and prioritize staff’s focus to achieve the listed goals. Metrics were...

Halloween Ideas from the Garden

My little neighborhood goes all out decorating for Halloween. It’s fun to see what the kids have created with some simple supplies. I only have a small display with a pumpkin, colorful winter squash and mums along with some DIY ghosts made from dinner napkins....

Strictly Speaking | Unlocking the Brain’s Healing Power: What is Brainspotting?

“Really,” I thought to myself, what is Brainspotting? After Erin Burton, LCSW, finished her introduction at a local event, I decided to set up an interview with her, excited to better understand her work. In our country today, we recognize the importance of addressing mental...

What is all the buzz about?

humble sea
I recently asked a colleague who lives in the San Lorenzo Valley if they’ve heard of any positive business experiences lately?  “Haven’t you heard the buzz?” they asked. “What buzz?” I fired back.  The Humble Sea Tavern in downtown Felton, located in the old Cremer House, is...

Strictly Business | Heads Up, Friends—TEDx Santa Cruz is Coming to Town

Strictly Business TEDx Santa Cruz
As a beacon of innovation and enlightenment, TEDx Santa Cruz shines brightly on our community’s horizon, inviting us to explore the depths of human creativity and ingenuity countywide. This year’s theme, “Rising Together,” features 22 talented and insightful individuals sharing their perspectives. TEDx Santa Cruz Firstly,...

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News Briefs

News Briefs | Published Sept. 12, 2025

Fun run, emergency preparedness fair set for Saturday On Saturday, Sept. 13, the City of Santa Cruz will be hosting Race the Wave, a 3K...