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Scotts Valley gets first look at environmental impact of Town Center project

October 24, 2025

Santa Cruz Restaurant Week returns for 17th year

Strictly Business | The Ripple Effect of Women’s Leadership Summits

Strictly Business | Spanky’s Café: Embracing Community in the Valley

Brookdale celebrates grand opening of new businesses this Sunday

The Mat Brings Fresh Tech to Boulder Creek

November 12, 2021

These days, everything is “smart.” Smartphones. Smartwatches. How about a smart laundromat? Behold The Mat in Boulder Creek, formerly the Village Wash. Run by third-generation...

Utility Regulator Turns Up Heat On PG&E After Recent Outages

November 12, 2021

A California energy regulator has become so vexed with troubled power provider PG&E following months of planned and unplanned outages it’s started to crackdown. In...

Empowering Healing Hands

November 1, 2021

Massage therapy dates back as far as 3000 BCE in India, where this ancient sacred healing system migrated to China, Southeast Asia and Egypt....

Scotts Valley Welcomes Found Art Collective

September 23, 2021

Scotts Valley is a glimpse of Americana right here in Santa Cruz County. From hotels and restaurants to Fourth of July parades and banners...

Scotts Valley Housing Project Advances

August 24, 2021

The Scotts Valley Planning Commission voted unanimously to allow a 16-unit condominium project “The Encore at 4104” to move forward at its Aug. 12...

Scotts Valley tech start-up aims to shake up global biz payments industry

August 13, 2021

Inside the Shell station at Scotts Valley Drive and Mt. Hermon Road, right next to the ATM there’s a similar-looking cryptocurrency dispenser where a...

Think Local First

August 3, 2021

Last year challenged us, not just globally and nationally, but, especially, locally. We know what happened here with the businesses shutting down and stay-at-home...

Sutter officials cite need for more family docs in Q&A with community

July 30, 2021

Maybe the “sense of abandonment” felt by locals due to Sutter Health’s move to nix its Scotts Valley urgent care site wouldn’t be so...

Felton Feed picks up the pieces after car smashes into storefront

July 15, 2021

Chantal Vaughan was at work as a manager at Felton Feed & Pet Supply on May 23 when her world was shaken—figuratively and literally—by...

Ben Lomond youth theater returns to in-person shows

July 15, 2021

Each year, Ben Lomond’s Little People’s Repertory Theater (LPRT) for children 8-14 hosts its annual summer theater program, culminating in a public performance that’s...

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Scotts Valley gets first look at environmental impact of Town Center project

Santa Cruz Restaurant Week returns for 17th year

Strictly Business | The Ripple Effect of Women’s Leadership Summits

Strictly Business | Spanky’s Café: Embracing Community in the Valley

Brookdale celebrates grand opening of new businesses this Sunday

SOCIAL MEDIA

Santa Cruz Wharf incident: 1 person dead, dog sent for emergency...

News Briefs | Published Oct. 24, 2025

Santa Cruz County Recorder’s Office launches ‘Fraud Notify’

Santa Cruz County’s 2024 Crop Report shows jump in local crop...

News Briefs | Published Oct. 17, 2025