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Scotts Valley
February 15, 2025
music in the park, psychedelic furs

Strictly Business | Imagine

Business
Last month, I wrote about the fast fashion industry. Unfortunately, typos happen, but one typo can change the context of an entire story and its meaning. So, let’s correct this right now.  Fast Fashion is about “inexpensive” clothing produced rapidly by mass-market retailers, not “expensive.”...

Strictly Business | Transformative Insights: Stephen Will Weir

Stephen Will Weir
The TEDx Santa Cruz event on April 13 showcased remarkable stories under the theme, “Rising Together.” Among the speakers, Stephen Will Weir stood out with his profound insights into the detrimental effects of fast fashion on our planet. His speech enlightened and inspired action,...

Strictly Business | Igniting Connections: The Resurgence of Networking in the SLV Business Community

Business Wildfire book
A quiet revolution is underway in Santa Cruz Mountains’ lush valleys amidst the towering redwoods and winding creeks. It’s a tale of resilience, community and the enduring power of connections—the resurgence of networking in the San Lorenzo Valley (SLV). As we gathered together after the...

Ben Lomond dog grooming salon opens next month

Hwy 9 Pet Store and Grooming
When Ben Lomond-bred Erica Costella noticed the marijuana shopkeepers vacating their space next to Henry’s Automotive and Masood’s Liquor & Deli recently, she sprang into action. “They just closed down and got their stuff out one day,” she said. “I saw they were moving all...

Irish Eyes Beauty marks 40th anniversary with party

Irish Eyes Beauty
As Deborah Parcel flipped through scrapbooks of Press Banner clippings—from before the Valley Press and Scotts Valley Banner joined forces—she beamed with joy. And that gratitude emanated from her cheery face as she took to the microphone March 21 to thank that evening crowd for...

Strictly Business | Heads Up, Friends—TEDx Santa Cruz is Coming to Town

Strictly Business TEDx Santa Cruz
As a beacon of innovation and enlightenment, TEDx Santa Cruz shines brightly on our community’s horizon, inviting us to explore the depths of human creativity and ingenuity countywide. This year’s theme, “Rising Together,” features 22 talented and insightful individuals sharing their perspectives. TEDx Santa Cruz Firstly,...

Community rallies to save beloved Felton Mercantile

Felton Mercantile
Hundreds more people signed their names this week to a petition to save a woman-owned storefront in downtown Felton that showcases the wares of more than 50 local artists. After surviving through the most difficult pandemic days, and during a wildfire that destroyed hundreds...

Strictly Business | Unplug to Power Up: How Vacations Can Boost Business Success

Strictly Business
In today’s fast-paced business world, it’s easy to get caught up in the daily pressure of life, with endless to-do lists, social media notifications and the constant pressure to excel. However, many business professionals overlook the incredible power of taking a vacation. It may seem...

Santa Cruz Bread Boy, Humble Sea collab takes valley by storm

Humble Sea Tavern
The hottest new haunt in the San Lorenzo Valley at the moment is not exactly new. The way the deer gazes out over the space illuminated by bulbs covered by hipster light fixtures, as customers wearing coats and toques sip milky-orange craft beers is...

Boulder Creek Business Association to host inaugural Community Planning Event

Boulder Creek
When it comes to piecing together events to enrich the community of Boulder Creek, few folks do it better than Karen Edwards. As the president of the Boulder Creek Business Association Board of Directors, Edwards has the drive, resilience and connections needed to gather...

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Measure Q gets underway with citizen oversight, funding allocation

With the overwhelming approval of Measure Q, formally known as the “Santa Cruz County Safe Drinking Water, Clean Beaches, Wildfire Risk Reduction and Wildlife...