Strictly Business | Opposite of East
I am perpetually on the lookout for fresh insights and novel viewpoints for local businesses whose products and services command our attention and investment.
I listen for businesses that triumph over trials and offer ways to further brand and develop my business and yours. The...
Cruise Coffee Company, The Hot Pink Box Dessert Co. team up for new bakery
Erin Buchla, owner of Cruise Coffee Company, and Branddi Palmer, owner of The Hot Pink Box Dessert Co., plan to open a new bakery in the Cavallaro Transit Center at 246 Kings Village Road some time in May.
The new shop, dubbed Cruise Coffee Company...
Brookdale Lodge Deemed Historical Location
Santa Cruz County is replete with points of interest and historical locations. From the Mystery Spot to Wilder Ranch to Felton Covered Bridge, the area is rich in cultural experiences that blend the past with the present, like the Brookdale Lodge.
Built in 1890, with...
Ben Lomond youth theater returns to in-person shows
Each year, Ben Lomond’s Little People’s Repertory Theater (LPRT) for children 8-14 hosts its annual summer theater program, culminating in a public performance that’s part campy, part sci-fi, part Marvel-ous and 100% original.
In 2020, LPRT Executive Director Jannine Chadwick held her breath as she...
SV Officials Say Target Opening Represents Big Milestone
To prepare for an upcoming trip to the Middle East, Scotts Valley resident Lori Strusis, 71, needed to stock up on a few accessories.
Luckily for her, Minneapolis-based Target Corporation had just opened its latest store in town at the Scotts Valley Square Shopping Center...
A guide to takeout dining in San Lorenzo Valley
The following is a comprehensive list of restaurants open for takeout during the shelter-in-place order. Are we missing your business? Please contact [email protected] to have your establishment added to the list.
Restaurants
Bella’s Cafe: 13132 CA-9, Boulder Creek. Phone: 217-5070. Menu: bit.ly/2XbvcjS.Boulder Creek Country Club Bar...
KBCZ celebrates expansion
It was out with the old and in with the new, as Boulder Creek’s little radio station that could, KBCZ, transitioned from its longtime frequency of 90.1 FM to its new, expanded home at 89.3 FM on May 27.
Sparkling cider was poured and fans...
The Penny Ice Creamery joins The Hangar project in Scotts Valley
Local ice cream chain The Penny Ice Creamery has announced it will be joining mixed-use development The Hangar at Skypark in Scotts Valley. They hope to win over the taste buds of local residents through the 262 Mount Hermon Rd. site, as they have...
Jayne & Co. salon plans expansion at new Felton location
It’s a Wednesday afternoon and Sydney Jayne, 42, is in an empty room with walls as white as a blank painter’s canvas. Milky rays spin in through the skylight she installed with her boyfriend Tachu Soto, for the new incarnation of her Jayne &...
Felton Feed picks up the pieces after car smashes into storefront
Chantal Vaughan was at work as a manager at Felton Feed & Pet Supply on May 23 when her world was shaken—figuratively and literally—by a driver who lost control of his car and careened into the front of her store, leaving shattered glass and...
Scotts Valley crime rates rise in some categories, but remain low...
In a sleepy town like Scotts Valley, it’s par for the course that year-to-year crime percentages swing wildly.
If no robberies happen one year, and...