72.1 F
Scotts Valley
April 30, 2026

Irish Eyes Beauty marks 40th anniversary with party

As Deborah Parcel flipped through scrapbooks of Press Banner clippings—from before the Valley Press and Scotts Valley Banner joined forces—she beamed with joy. And that...

Strictly Business | Heads Up, Friends—TEDx Santa Cruz is Coming to Town

As a beacon of innovation and enlightenment, TEDx Santa Cruz shines brightly on our community’s horizon, inviting us to explore the depths of human...

Community rallies to save beloved Felton Mercantile

Hundreds more people signed their names this week to a petition to save a woman-owned storefront in downtown Felton that showcases the wares of...

Strictly Business | Unplug to Power Up: How Vacations Can Boost Business Success

In today’s fast-paced business world, it’s easy to get caught up in the daily pressure of life, with endless to-do lists, social media notifications...

Santa Cruz Bread Boy, Humble Sea collab takes valley by storm

The hottest new haunt in the San Lorenzo Valley at the moment is not exactly new. The way the deer gazes out over the...

Boulder Creek Business Association to host inaugural Community Planning Event

When it comes to piecing together events to enrich the community of Boulder Creek, few folks do it better than Karen Edwards. As the...

Strictly Business | AI in Small Town America: Part III

In this final series, I speak with Jason Borgen, the Chief Technology Innovation Officer at the Santa Cruz Office of Education (SCCOE), and with...

Shirli McLaughlin’s final chapter: Friends remember community-building Ben Lomond shopkeeper

When I first stepped foot inside the Third Hand Store in Ben Lomond, a Canadian tasked with covering the quirky and community-oriented Scotts Valley...

Strictly Business | AI in Small Town America: Part II

In today’s news and on social media, you've probably heard the phrase, “The Genie is out of the Bottle,” referring to Artificial Intelligence (AI)...

Strictly Business | AI in Small-Town America: A 3-Part Series

In today’s fast-paced world, the term AI is buzzing everywhere. Curiosity about AI and its various tools has led me to explore how AI,...

SOCIAL MEDIA

2,479FansLike
671FollowersFollow
762FollowersFollow
Scotts Valley red curbs

Scotts Valley updates parking rules, approves Pride Flag-raising

City of Scotts Valley has decided to establish what it terms “geometric constraints” outside of City Hall by establishing a no-parking zone. That’s because the...