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San Lorenzo Valley celebrates the holidays with community festivities

November 28, 2025

Strictly Business | Wylder Space and Community-Centered Catering

Strictly Business | When Sound Becomes Medicine: A Journey Into Sound & Soul

Starbucks workers rally for unionization in Scotts Valley

Scotts Valley gets first look at environmental impact of Town Center project

New Scotts Valley Theater Plans Inaugural Open House Saturday

September 30, 2022

Scotts Valley has been moving on up in the retail and restaurant arena. With the opening of the shops at The Hangar, and the...

Work on Mural Starts as Target Opening Date Approaches

September 8, 2022

Three months ago, Reddit user BTSavage commented on the r/santacruz section of the popular link and discussion website: “Scotts Valley can't decide if it's...

Boulder Creek-Based Waste Hauler Kicked Out of County

September 1, 2022

A Boulder Creek trash and recycling collector that hadn’t been paying the money it owed the County of Santa Cruz—or keeping up with regulations—has...

Cannabis Grow Proposal Heads Back to Planning Commission

August 29, 2022

In a business matter that’s highlighted a tussle between Planning Commissioners and County of Santa Cruz staff, the Commission has been handed a second...

The Making of Superheroes in Business

June 27, 2022

When you think of superheroes’ characteristics, what comes to mind? You might think they have superpowers and they fight against oppression and wrongdoing. But in...

Council Defers Half a Million in Fees for New Hotel, Approves Budget

June 24, 2022

Santa Cruz County accommodation providers are anticipating a banner year. Yet with building costs soaring, in order to get shovels in the ground, the...

Mountain music in the key of life

June 17, 2022

When Sydney Gorham was five years old, she started her first business, “Sydney’s Outdoor Chore Service.” The tiny entrepreneur waddled throughout her San Jose...

SLVUSD to use $25-million bond for school upgrades

June 17, 2022

Over the past year, the financial world has been playing the big guessing game of what will happen to interest rates as authorities seek...

Housing woes hit home for San Lorenzo Valley seniors

June 3, 2022

The end of the month seemed to approach faster than usual for Shirli McLaughlin. The 76-year-old Felton resident, a longtime Ben Lomond shopkeeper, was...

City Gives $250K In Pandemic Aid To Local Small Businesses

May 6, 2022

Scotts Valley Administrative Services Director Casey Estorga described the awarding of a quarter-million-dollars in pandemic aid to several local businesses as “the ending point...

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San Lorenzo Valley celebrates the holidays with community festivities

Strictly Business | Wylder Space and Community-Centered Catering

Strictly Business | When Sound Becomes Medicine: A Journey Into Sound & Soul

Starbucks workers rally for unionization in Scotts Valley

Scotts Valley gets first look at environmental impact of Town Center project

SOCIAL MEDIA

News Briefs | Published Dec. 5, 2025

San Lorenzo Valley fire districts receive $160K grant for new extrication...

News Briefs | Published Nov. 28, 2025

$1M funding boosts new clubhouse in Scotts Valley

Third man convicted for 2019 Atre murder in Santa Cruz Mountains