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Santa Cruz Restaurant Week returns for 17th year

October 17, 2025

Strictly Business | The Ripple Effect of Women’s Leadership Summits

Strictly Business | Spanky’s Café: Embracing Community in the Valley

Brookdale celebrates grand opening of new businesses this Sunday

Nominations open for Best Of Scotts Valley 2025

Specialists Urge Residents To Be Proactive with End-of-Life Plan

March 3, 2022

Sometimes you just have to begin with the end in mind. That’s the message from local professionals who are helping residents prepare their affairs for...

Supply Chain Issues Give Local Businesses Headaches

February 25, 2022

Ron Clements, Jr. first came to understand the significance of the current supply chain issues at the onset of the coronavirus pandemic. The owner...

Humble Sea Tavern Opens in Felton

February 25, 2022

If there was any question as to whether residents of the San Lorenzo Valley were ready to relax a bit after two years of...

Salesforce Deal With 1440 Multiversity to Create 100 jobs

February 16, 2022

The latest business move by Salesforce, the San Francisco software company that nets around $4 billion a year, will result in 100 new jobs...

Felton Music Hall Continues Pandemic Rebound

February 11, 2022

Thomas Cussins, president of Ineffable Music, wants to thank the community of San Lorenzo Valley for keeping Felton Music Hall’s doors open. As other...

Leaders Encourage Businesses to Apply for Covid-Relief Cash

January 21, 2022

Though a Jan. 12 webinar about federal Covid-relief funding for local businesses was short and to the point, Scotts Valley City Councilman Randy Johnson...

Business Owners to Get Info on Scotts Valley’s Grant Program

January 7, 2022

When former mayor Derek Timm announced that Scotts Valley would be giving out cash to needy local businesses during his State of the City...

Fitness Studio Announced for Scotts Valley Hangar Location

December 17, 2021

Joining the gift boutique and taproom slated for the Hangar development—and the ice cream parlor that just opened—in Scotts Valley is a new fitness...

Brookdale Lodge Deemed Historical Location

November 12, 2021

Santa Cruz County is replete with points of interest and historical locations. From the Mystery Spot to Wilder Ranch to Felton Covered Bridge, the...

The Mat Brings Fresh Tech to Boulder Creek

November 12, 2021

These days, everything is “smart.” Smartphones. Smartwatches. How about a smart laundromat? Behold The Mat in Boulder Creek, formerly the Village Wash. Run by third-generation...

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Santa Cruz Restaurant Week returns for 17th year

Strictly Business | The Ripple Effect of Women’s Leadership Summits

Strictly Business | Spanky’s Café: Embracing Community in the Valley

Brookdale celebrates grand opening of new businesses this Sunday

Nominations open for Best Of Scotts Valley 2025

SOCIAL MEDIA

Santa Cruz County Recorder’s Office launches ‘Fraud Notify’

Santa Cruz County’s 2024 Crop Report shows jump in local crop...

News Briefs | Published Oct. 17, 2025

Highway 9 accessibility improvements begin this week in Ben Lomond

Scotts Valley police promote pedestrian safety this month